{"id":17566,"date":"2024-09-04T14:17:42","date_gmt":"2024-09-04T14:17:42","guid":{"rendered":"https:\/\/kanboapp.com\/revolutionizing-sales-strategies-how-innovation-management-propels-success-in-the-pharmaceutical-industry\/"},"modified":"2024-09-04T14:17:42","modified_gmt":"2024-09-04T14:17:42","slug":"revolutionizing-sales-strategies-how-innovation-management-propels-success-in-the-pharmaceutical-industry","status":"publish","type":"page","link":"https:\/\/kanboapp.com\/en\/revolutionizing-sales-strategies-how-innovation-management-propels-success-in-the-pharmaceutical-industry\/","title":{"rendered":"Revolutionizing Sales Strategies: How Innovation Management Propels Success in the Pharmaceutical Industry"},"content":{"rendered":"<style> @media(min-width:1728px) { .tytulek{font-size:45px!important;margin-right:auto!important;margin-left:auto!important;max-width: 1200px!important;} .sekcja-tekst { margin-left: 40px!important; margin-right: 40px!important;} 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1200px!important;} .sekcja-tekst { margin-left: 16px!important; margin-right: 16px!important;}  .artykul{margin-bottom:80px!important; margin-top:30px!important;} .menu-lewe a:hover { background:#E9F4FE!important; font-weight:600!important; font-size:16px!important; cursor:pointer!important; } .menu-lewe a { background:#FAFAFA; padding:10px 16px; border-radius: 10px; display: inline-block; outline: none; color:#0C3658!important; font-weight:600!important; font-size:16px!important; }  .kolumna-tekst{flex-basis:100%!important;} .naglowek-duzy {margin-bottom:40px!important; margin-top: 40px!important; font-size:25px!important; font-style:normal; font-weight:700!important; letter-spacing:-0.02em!important; line-height:1.2!important;} .naglowek-maly {margin-bottom:20px!important; font-size:16px!important; font-style:normal; font-weight:700!important; letter-spacing:-0.02em!important; line-height:1.2!important;} .naglowek-start {margin-bottom:40px!important; margin-top: 0px!important; font-size:19px!important; font-style:normal; font-weight:700!important; letter-spacing:-0.02em!important; line-height:1.2!important;} .tekst-para {font-size:16px!important;} .spis { display:none!important; } } .link a:hover { text-decoration:underline!important; } .banner { margin-top:80px; margin-bottom:80px; } .jazda { position:sticky!important; top: 185px; overflow: auto; max-height: 70vh; }  .fobrazek { margin-bottom: -40px!important; } .sekcja5-przycisk a:hover { background: linear-gradient(0deg, rgba(0, 0, 0, 0.15), rgba(0, 0, 0, 0.15)), #ED4B9E!important; }  .sekcja5-przycisk a:focus { background: linear-gradient(0deg, rgba(0, 0, 0, 0.15), rgba(0, 0, 0, 0.15)), #ED4B9E!important; } .vlp-layout-blogs .vlp-block-0 {font-weight: 600!important; } .ct-container-narrow {max-width: 1200px!important;}  <\/style><script> function lewemenu(zm) { var elements = document.getElementsByClassName(\"menu-lewe\"); var i,link1,link2; for (i = 0; i < elements.length; i++) {    link1 = elements[i].getElementsByTagName(\"a\");     link1[0].style.fontWeight = \"600\";     link1[0].style.backgroundColor= \"#FAFAFA\"; } link2 = elements[zm].getElementsByTagName(\"a\"); link2[0].style.fontWeight = \"600\"; link2[0].style.backgroundColor= \"#E9F4FE\"; } <\/script><div class=\"wp-block-getwid-section alignfull alignfull getwid-margin-top-none getwid-margin-bottom-none getwid-section-content-full-width\"><div class=\"wp-block-getwid-section__wrapper getwid-padding-top-none getwid-padding-bottom-none getwid-padding-left-none getwid-padding-right-none getwid-margin-left-none getwid-margin-right-none\" style=\"min-height:100vh\"><div class=\"wp-block-getwid-section__inner-wrapper\"><div class=\"wp-block-getwid-section__background-holder\"><div class=\"wp-block-getwid-section__background\"><\/div><div class=\"wp-block-getwid-section__foreground\"><\/div><\/div><div class=\"wp-block-getwid-section__content\"><div class=\"wp-block-getwid-section__inner-content\"><div class=\"wp-block-columns alignfull artykul is-layout-flex wp-container-core-columns-is-layout-f96e3eba wp-block-columns-is-layout-flex\" style=\"margin-top:0px;margin-bottom:0px\"><div class=\"wp-block-column paskek-lewy spis is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:270px\"><div class=\"wp-block-columns jazda is-layout-flex wp-container-core-columns-is-layout-995f960e wp-block-columns-is-layout-flex\"><div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><p class=\"has-text-align-left has-link-color wp-elements-ce7ce8fee1e672e130d03df3c959d2c6 wp-block-paragraph\" style=\"margin-left:10px;font-size:clamp(16.293px, 1.018rem + ((1vw - 3.2px) * 0.68), 25px);font-style:normal;font-weight:600;letter-spacing:-0.01em;line-height:1.2\">Table of Contents<\/p><p class=\"has-link-color wp-elements-cb3b3ef7034d6dafc3437ca1302b6a57 wp-block-paragraph\"><p class=\"menu-lewe has-link-color\" onclick=\"lewemenu(0)\"><a href=\"https:\/\/kanboapp.com\/en\/revolutionizing-sales-strategies-how-innovation-management-propels-success-in-the-pharmaceutical-industry\/#section1\" data-type=\"URL\" data-id=\"https:\/\/kanboapp.com\/en\/revolutionizing-sales-strategies-how-innovation-management-propels-success-in-the-pharmaceutical-industry\/#section1\"  style=\"font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.391), 19px);font-style:normal;font-weight:600;line-height:1.2;color:#0c3658\">Introduction<\/a><\/p><\/p><p class=\"has-link-color wp-elements-ee76beb6707e5291c0f1d19eee4ad4ac wp-block-paragraph\"><p class=\"menu-lewe has-link-color\" onclick=\"lewemenu(1)\"><a href=\"https:\/\/kanboapp.com\/en\/revolutionizing-sales-strategies-how-innovation-management-propels-success-in-the-pharmaceutical-industry\/#section2\" data-type=\"URL\" data-id=\"https:\/\/kanboapp.com\/en\/revolutionizing-sales-strategies-how-innovation-management-propels-success-in-the-pharmaceutical-industry\/#section2\"  style=\"font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.391), 19px);font-style:normal;font-weight:600;line-height:1.2;color:#0c3658\">KanBo: When, Why and Where to deploy as a Innovation management tool<\/a><\/p><\/p><p class=\"has-link-color wp-elements-d5439cdce2a8735988309a57b510f301 wp-block-paragraph\"><p class=\"menu-lewe has-link-color\" onclick=\"lewemenu(2)\"><a href=\"https:\/\/kanboapp.com\/en\/revolutionizing-sales-strategies-how-innovation-management-propels-success-in-the-pharmaceutical-industry\/#section3\" data-type=\"URL\" data-id=\"https:\/\/kanboapp.com\/en\/revolutionizing-sales-strategies-how-innovation-management-propels-success-in-the-pharmaceutical-industry\/#section3\"  style=\"font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.391), 19px);font-style:normal;font-weight:600;line-height:1.2;color:#0c3658\">How to work with KanBo as an Innovation management tool<\/a><\/p><\/p><p class=\"has-link-color wp-elements-13e30e12529882c03f3870a3ea3f7903 wp-block-paragraph\"><p class=\"menu-lewe has-link-color\" onclick=\"lewemenu(3)\"><a href=\"https:\/\/kanboapp.com\/en\/revolutionizing-sales-strategies-how-innovation-management-propels-success-in-the-pharmaceutical-industry\/#section4\" data-type=\"URL\" data-id=\"https:\/\/kanboapp.com\/en\/revolutionizing-sales-strategies-how-innovation-management-propels-success-in-the-pharmaceutical-industry\/#section4\"  style=\"font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.391), 19px);font-style:normal;font-weight:600;line-height:1.2;color:#0c3658\">Glossary and terms<\/a><\/p><\/p><\/div><\/div><\/div><div class=\"wp-block-column kolumna-tekst is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-getwid-section alignfull sekcja-tekst alignfull getwid-margin-top-none getwid-margin-bottom-none getwid-section-content-full-width\"><div class=\"wp-block-getwid-section__wrapper getwid-padding-top-none getwid-padding-bottom-none getwid-padding-left-none getwid-padding-right-none getwid-margin-left-none getwid-margin-right-none\" style=\"min-height:100vh\"><div class=\"wp-block-getwid-section__inner-wrapper\"><div class=\"wp-block-getwid-section__background-holder\"><div class=\"wp-block-getwid-section__background has-background\" style=\"background-color:#fafafa\"><\/div><div class=\"wp-block-getwid-section__foreground\"><\/div><\/div><div class=\"wp-block-getwid-section__content\"><div class=\"wp-block-getwid-section__inner-content\"><h1 class=\"wp-block-heading tytulek\" style=\"margin-bottom:40px;font-size:clamp(21.536px, 1.346rem + ((1vw - 3.2px) * 1.052), 35px);font-style:normal;font-weight:700;letter-spacing:-0.02em;line-height:1.2\">Revolutionizing Sales Strategies: How Innovation Management Propels Success in the Pharmaceutical Industry<\/h1><h2 class=\"wp-block-heading naglowek-duzy\" id=\"section1\" style=\"margin-bottom:40px;font-size:clamp(16.293px, 1.018rem + ((1vw - 3.2px) * 0.68), 25px);font-style:normal;font-weight:700;letter-spacing:-0.02em;line-height:1.2\">Introduction<\/h2><p class=\"tekst-para wp-block-paragraph\">Introduction:<\/p><p class=\"tekst-para wp-block-paragraph\">Innovation management is the practice of driving new and creative solutions within an organization to improve products, services, and processes, aligning with the strategic business goals and customer needs. For a Sales Specialist, it stands as the backbone of achieving competitive excellence and exceeding customer expectations. In a role that thrives on understanding and fulfilling diverse market demands, innovation management is the catalyst for growing relationships, exploring untapped market potentials, and tailoring offerings that resonate with a broad spectrum of clients.<\/p><p class=\"tekst-para wp-block-paragraph\">Key Components of Innovation Management for a Sales Specialist:<\/p><p class=\"tekst-para wp-block-paragraph\">1. Ideation and Customer Insight: Gathering and analyzing customer feedback to generate new ideas that can address market gaps or enhance user experience.<\/p><p class=\"tekst-para wp-block-paragraph\">2. Market Analysis: Evaluating trends, competitor strategies, and emerging technologies to steer innovations that cater to evolving customer needs.<\/p><p class=\"tekst-para wp-block-paragraph\">3. Cross-functional Collaboration: Partnering with research, product development, marketing, and customer service teams to drive the innovation process from concept to execution.<\/p><p class=\"tekst-para wp-block-paragraph\">4. Agile Implementation: Quickly turning concepts into actionable strategies and effectively communicating these to align with the organization's vision and sales goals.<\/p><p class=\"tekst-para wp-block-paragraph\">5. Performance Measurement: Utilizing data and customer feedback to assess the impact of innovations on sales targets and customer satisfaction.<\/p><p class=\"tekst-para wp-block-paragraph\">Benefits of Innovation Management related to Sales Specialist:<\/p><p class=\"tekst-para wp-block-paragraph\">1. Staying Ahead of the Curve: By continuously innovating, a Sales Specialist is better positioned to offer cutting-edge products and solutions that differentiate them from competitors.<\/p><p class=\"tekst-para wp-block-paragraph\">2. Enhanced Customer Engagement: Innovation management allows Sales Specialists to provide personalized solutions, fostering stronger relationships and customer loyalty.<\/p><p class=\"tekst-para wp-block-paragraph\">3. Increased Sales Opportunities: New and improved offerings can open up additional markets and customer segments, leading to expanded sales territories and higher targets.<\/p><p class=\"tekst-para wp-block-paragraph\">4. Adaptability and Resilience: Developing a knack for innovation equips Sales Specialists to adapt more readily to changes in the market landscape, sustaining performance even in volatile conditions.<\/p><p class=\"tekst-para wp-block-paragraph\">5. Greater Job Satisfaction: Being at the forefront of innovation can lead to a more dynamic and fulfilling role, where creative thinking and proactive initiative are rewarded.<\/p><p class=\"tekst-para wp-block-paragraph\">As a Sales Specialist, you will integrate these facets of innovation management into daily work to build effective territory plans for the London North area. By aligning innovative strategies with customer needs and maintaining robust internal and external networks, you will not only meet but exceed strategic and business objectives. Through this process, diverse perspectives and life experiences will shape the way products and services are tailored, ensuring customers from all walks of life find value and efficacy in the offerings you represent.<\/p><h3 class=\"wp-block-heading naglowek-duzy\" id=\"section2\" style=\"margin-bottom:40px;font-size:clamp(16.293px, 1.018rem + ((1vw - 3.2px) * 0.68), 25px);font-style:normal;font-weight:700;letter-spacing:-0.02em;line-height:1.2\">KanBo: When, Why and Where to deploy as a Innovation management tool<\/h3><p class=\"tekst-para wp-block-paragraph\">What is KanBo?<\/p><p class=\"tekst-para wp-block-paragraph\">KanBo is an all-encompassing work coordination platform fully integrated with numerous Microsoft solutions. It provides a visual representation of workflows, robust task management, and seamless communication within an organization, making it an exemplary tool for managing innovation.<\/p><p class=\"tekst-para wp-block-paragraph\">Why should Sales Specialists use KanBo as an Innovation Management tool?<\/p><p class=\"tekst-para wp-block-paragraph\">KanBo should be utilized as an innovation management tool because it offers efficient organization and clarity in a sales environment. Its structured hierarchy of Workspaces, Folders, Spaces, and Cards allows for systematic tracking of ideas and projects. The platform facilities cross-functional collaboration essential for innovation, supports real-time updates and feedback, and provides space for storing and organizing all relevant documentation. Furthermore, its integration with Microsoft products streamlines the process by working within familiar ecosystems, enhancing user adoption and reducing the learning curve.<\/p><p class=\"tekst-para wp-block-paragraph\">When to use KanBo?<\/p><p class=\"tekst-para wp-block-paragraph\">KanBo should be used when managing and tracking all stages of the innovation process, from ideation to execution. It\u2019s adept at handling dynamic project requirements and can be beneficial in situations where visual project tracking is necessary to make informed decisions. It\u2019s also useful during collaboration-intensive activities, when a team needs to keep track of shared responsibilities, such as during product development, sales strategies refinement, or market analysis.<\/p><p class=\"tekst-para wp-block-paragraph\">Where can KanBo be applied?<\/p><p class=\"tekst-para wp-block-paragraph\">KanBo can be implemented in the cloud, on-premises, or within a hybrid model, allowing for flexibility depending on the organization's needs. This means it can be applied across various business environments, whether you are working remotely, in-office, or in a mixed setup. It is particularly useful in sales departments where monitoring sales pipelines, strategic planning, client relationship management, and new product launches are crucial.<\/p><p class=\"tekst-para wp-block-paragraph\">Should Sales Specialists use KanBo as an Innovation Management tool?<\/p><p class=\"tekst-para wp-block-paragraph\">Absolutely, sales specialists should leverage KanBo as an innovation management tool. It can aid in keeping track of competitive analysis, customer feedback, and market trends essential for driving sales strategies. KanBo's customizable nature caters to the unique demands of sales projects, facilitating both the creative and execution phases of sales innovation. Transitioning to KanBo can consolidate communication, manage document flows, and align teams around shared goals, ensuring that sales strategies are innovatively planned and efficiently executed.<\/p><h3 class=\"wp-block-heading naglowek-duzy\" id=\"section3\" style=\"margin-bottom:40px;font-size:clamp(16.293px, 1.018rem + ((1vw - 3.2px) * 0.68), 25px);font-style:normal;font-weight:700;letter-spacing:-0.02em;line-height:1.2\">How to work with KanBo as an Innovation management tool<\/h3><p class=\"tekst-para wp-block-paragraph\">As a Sales Specialist using KanBo for innovation management, there are several steps to follow that will help integrate the innovation process effectively within the organization. Below, I outline the instructions for each step with an explanation of its purpose and significance.<\/p><p class=\"tekst-para wp-block-paragraph\">1. Set Up Dedicated Workspaces for Innovation Projects<\/p><p class=\"tekst-para wp-block-paragraph\">Purpose: A dedicated workspace provides a centralized area to manage all innovation-related projects and activities.<\/p><p class=\"tekst-para wp-block-paragraph\">Why: It allows a clear division from other non-innovative projects and ensures that efforts directed toward innovation can be easily recognized, tracked, and reviewed by all relevant stakeholders.<\/p><p class=\"tekst-para wp-block-paragraph\">Instructions: Create a new Workspace in KanBo and label it appropriately (e.g., \"Innovation Projects\"). Within this workspace, create Folders (e.g., \"Ideation,\" \"Development,\" \"Execution\") to categorize different stages of the innovation process.<\/p><p class=\"tekst-para wp-block-paragraph\">2. Build Spaces for Specific Innovation Initiatives<\/p><p class=\"tekst-para wp-block-paragraph\">Purpose: Within the innovation workspace, Spaces function as a home for individual initiatives or ideas, allowing for focused collaboration on a particular concept.<\/p><p class=\"tekst-para wp-block-paragraph\">Why: Creating a Space for each initiative fosters a sense of ownership and provides a platform for storing relevant data, tracking progress, and facilitating communication specific to that initiative.<\/p><p class=\"tekst-para wp-block-paragraph\">Instructions: Under the relevant Folder, create a new Space for each idea or project (e.g., \"Tech-Driven Customer Solutions\"). Assign team members, establish a clear charter, and outline objectives for the Space.<\/p><p class=\"tekst-para wp-block-paragraph\">3. Use Cards to Manage Tasks and Ideas<\/p><p class=\"tekst-para wp-block-paragraph\">Purpose: Cards are the building blocks of KanBo that capture individual tasks, ideas, or pieces of work within a Space.<\/p><p class=\"tekst-para wp-block-paragraph\">Why: Cards enable the breakdown of complex initiatives into manageable tasks, making it easier to track progress and assign responsibilities.<\/p><p class=\"tekst-para wp-block-paragraph\">Instructions: Create Cards for various activities such as brainstorming sessions, market research, or prototype development. Assign a Responsible Person or Co-Worker to ensure accountability, and use Card details to add context and specifications.<\/p><p class=\"tekst-para wp-block-paragraph\">4. Prioritize Ideas Using Card Status and Grouping<\/p><p class=\"tekst-para wp-block-paragraph\">Purpose: Card statuses and groupings allow users to prioritize ideas based on urgency, importance, or strategic fit.<\/p><p class=\"tekst-para wp-block-paragraph\">Why: Prioritization ensures that resources are allocated effectively towards the most valuable or promising ideas, optimizing the innovation pipeline.<\/p><p class=\"tekst-para wp-block-paragraph\">Instructions: Utilize various statuses like \"Under Consideration,\" \"In Progress,\" or \"Completed\" to manage the lifecycle of each Card. Group cards by status to visualize priorities and make adjustments as needed.<\/p><p class=\"tekst-para wp-block-paragraph\">5. Facilitate Collaboration with Mentions and Comments<\/p><p class=\"tekst-para wp-block-paragraph\">Purpose: KanBo's mention and comment features are designed to improve communication and collaboration among team members.<\/p><p class=\"tekst-para wp-block-paragraph\">Why: Effective collaboration is pivotal to innovation, as it allows for diverse perspectives and quick resolution of hurdles that arise during the innovation process.<\/p><p class=\"tekst-para wp-block-paragraph\">Instructions: Use mentions to alert specific individuals about relevant task developments or discussions. Encourage team members to leave comments with feedback, suggestions, or updates related to the innovation activities.<\/p><p class=\"tekst-para wp-block-paragraph\">6. Track Progress with Activity Streams<\/p><p class=\"tekst-para wp-block-paragraph\">Purpose: The activity stream logs all actions and updates across Cards and Spaces, providing real-time visibility.<\/p><p class=\"tekst-para wp-block-paragraph\">Why: Monitoring activity allows leaders to assess the pace of innovation, identify bottlenecks, and reinforce successful practices.<\/p><p class=\"tekst-para wp-block-paragraph\">Instructions: Regularly review the activity streams for each Space to gauge progress, stay informed about recent changes, and determine the need for intervention or support.<\/p><p class=\"tekst-para wp-block-paragraph\">7. Review and Adapt the Process Continuously<\/p><p class=\"tekst-para wp-block-paragraph\">Purpose: Innovation requires a dynamic approach that adapts to new information and evolving market conditions.<\/p><p class=\"tekst-para wp-block-paragraph\">Why: Continuously refining the innovation process ensures that it remains effective and aligned with the organization\u2019s strategic goals.<\/p><p class=\"tekst-para wp-block-paragraph\">Instructions: Schedule recurring reviews of the innovation management process using KanBo's Forecast and Time Charts. Analyze metrics, collect feedback, and make necessary adjustments to Space templates, workflows, and role assignments.<\/p><p class=\"tekst-para wp-block-paragraph\">By deploying KanBo to manage innovation within an organization, a Sales Specialist can provide a structured approach to creativity and innovation, anchor it within the fabric of the company\u2019s culture, and support the ongoing development of competitive advantages.<\/p><h3 class=\"wp-block-heading naglowek-duzy\" id=\"section4\" style=\"margin-bottom:40px;font-size:clamp(16.293px, 1.018rem + ((1vw - 3.2px) * 0.68), 25px);font-style:normal;font-weight:700;letter-spacing:-0.02em;line-height:1.2\">Glossary and terms<\/h3><p class=\"tekst-para wp-block-paragraph\">Certainly! Here is a glossary of terms explained in bullet points:<\/p><p class=\"tekst-para wp-block-paragraph\">- Workspace: A collection of spaces related to a specific project, team, or topic, which helps in organizing and simplifying navigation and collaboration.<\/p><p class=\"tekst-para wp-block-paragraph\">- Space: A modular area within a workspace where cards are arranged to visually represent workflow, allowing for management and tracking of tasks.<\/p><p class=\"tekst-para wp-block-paragraph\">- Card: The primary unit within a space representing an individual task, idea, or item, which holds details such as descriptions, attachments, and comments.<\/p><p class=\"tekst-para wp-block-paragraph\">- Card Status: An indicator of a card's current stage within the workflow (e.g., To Do, In Progress, Done) that helps track the progress of tasks.<\/p><p class=\"tekst-para wp-block-paragraph\">- Card Relation: A connection between cards that establishes a dependency, showing how tasks are linked and the sequence in which they should be addressed.<\/p><p class=\"tekst-para wp-block-paragraph\">- Activity Stream: A real-time log displaying all the recent activities in chronological order, providing insights into actions taken on cards and spaces.<\/p><p class=\"tekst-para wp-block-paragraph\">- Responsible Person: The individual assigned to oversee and ensure the completion of a task represented by a card.<\/p><p class=\"tekst-para wp-block-paragraph\">- Co-Worker: Any participant involved in executing the tasks associated with a card.<\/p><p class=\"tekst-para wp-block-paragraph\">- Mention: A feature enabling users to tag others in comments or discussions to capture their attention or request their input by using the @ symbol followed by the user's name.<\/p><p class=\"tekst-para wp-block-paragraph\">- Comment: A written note or message added to a card to provide insight, feedback, or communicate with other card collaborators.<\/p><p class=\"tekst-para wp-block-paragraph\">- Card Details: Information provided on a card that defines its purpose and characteristics and may include related cards, assigned users, and timelines.<\/p><p class=\"tekst-para wp-block-paragraph\">- Card Grouping: An organizational feature allowing users to categorize and display cards based on certain criteria to streamline management and visibility within spaces.<\/p><div style=\"height:120px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wp-block-column paskek-prawy spis is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:270px\"><div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-995f960e wp-block-columns-is-layout-flex\"><div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-left:16px\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-17566","page","type-page","status-publish","hentry"],"blocksy_meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - 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